by Abby Cummins | Dec 18, 2019 | Client Retention, Content Marketing, Marketing, Online Reviews, Video Marketing
With tax season just around the corner, many firms are stepping up their marketing to spread awareness and re-engage clients. But with so many marketing tools and tactics available today, it can be tough to decide which will work best for your firm. So today, let’s...
by Abby Cummins | Jul 16, 2019 | Client Retention, Marketing
Your firm’s ability to retain clients is one of the most important components to sustain growth and profitability. Here are the three retention questions every accounting firm should be able to answer: What percentage of your clients return each year? The first step...
by Abby Cummins | May 2, 2019 | Client Retention, Marketing
Benefits of marketing on LinkedIn: your firm and tax and accounting services get visibility online Getting the right business clients for your tax and accounting firm is easier than you think. With LinkedIn, you can connect with businesses (and stay in touch) in ways...
by Abby Cummins | Sep 24, 2018 | Marketing, Uncategorized
For many businesses, it’s simple to increase client retention throughout the year. But for tax and accounting firms it might seem a bit more complicated, especially during the offseason. Offseason for individual taxes is typically between May and December, while...
by Abby Cummins | Sep 14, 2018 | Marketing
Feeling overwhelmed about spending time writing articles, emails, newsletters and social media posts to engage clients and prospects? Unsure what time of day or what day of the week your clients are most likely to interact with your content? You’re not the only one....
